Brandon Brown walks the grid prior to the NASCAR Xfinity Series Drive for the Cure 250 on October 9, 2021, in Concord, North Carolina.

NASCAR has rejected a “Let’s Go Brandon” cryptocurrency sponsorship deal for Xfinity Series driver Brandon Brown, his team said yesterday (January 6th). The meme coin “LGBcoin” refers to the phrase “Let’s Go Brandon,” that’s become popular on the right, meant to stand for “F**k Joe Biden.” Brown had announced the sponsorship deal last week, and his team, Brandonbilt Motorsports, claims NASCAR initially approved it, and is now rescinding it, accusing NASCAR leadership of trying to, quote, “gaslight” them. The Washington Post cited a NASCAR official with knowledge of the deliberations as saying the decision wasn’t a reversal, but their, quote, “first and final word on the matter.” The Post also reported, “NASCAR made clear during a November discussion about the potential sponsorship that it would not allow any reference or imagery based on the chant.” The “Let’s Go Brandon” chant started after Brown won his first career race in October and as he was being interviewed after the win, the crowd started chanting, “F**k Joe Biden,” and the reporter interviewing him mistakenly said the crowd was chanting, “Let’s go Brandon.”